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Partners


How we work together
The National Latino Children’s Institute seeks partnerships with other organizations to optimize the opportunities for serving Latino children. Well-defined partnerships result in winning results for the partners and outstanding opportunities for Latino children. The following criteria are the guidelines established by the Board of Directors for the development of partnerships.
 

Let's start together
We need to be on the ground floor to build a successful Latino strategy that complements a plan for the general population. Jumping in at the last minute poses difficulties in developing culturally appropriate responses, allocating resources, and reaching all of the stakeholders.
 

The focus is national
Projects undertaken by NLCI must have the broadest possible reach for the Latino community. We are interested in reaching all of the diverse segments of the Latino community, including countries of origin, age groups, geographic areas, and socioeconomic status.
 

Our partnerships are serious business
We are interested in results. It is essential that our partners express their commitment to Latino children beyond the life of the proposed project. A permanent commitment usually includes a willingness to incorporate diversity within the organization’s board, management, staff, and clients.
 

Childhood is a long time
We believe a child’s well-being begins with good prenatal care and continues until age 18.
 

Translation is not enough
Materials for the Latino community must be developed with the target audience in mind. The community’s value systems and cultural traditions are intrinsic to the family’s thinking, and this must be considered in developing any message. Words and phrases are unique to each language and culture. Some things can’t be translated. In addition, a product that aims to reach the Latino community must be developed in both languages because many Latinos speak one language only. To be cost-effective, the budget for both languages must be developed at start-up. Finally, all products and programs must be tested in the community before completion to ensure that they will be useful.
 

We know our distribution networks
Reaching the Latino community is as diverse a process as the population itself. Spanish-language radio may be effective in one case, whereas community newspapers may be better in another. Traditional Latino networks such as church groups, social clubs, community centers, and promotora programs are ideal partners for disseminating information and recruiting participants. Please let us guide the way resources are allocated.
 

The community has the last word
One of the reasons our projects are so successful is the exceptional team of national advisers who participate in reviewing materials, strategies, and campaign products. Representing numerous fields of expertise, regional accents, countries of origin, and traditions, this team tests our products throughout the country. Their recommendations are helpful in identifying the reading levels, suitable language, and format for each target group.


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