Ay Chispas is a phrase that can be heard when someone drops something or is excited, or when something has gone wrong. Chispas literally means sparks, thereby creating a fun name for a program about a serious topic.
Ay Chispas is designed for community organizations and schools serving parents and families with children ages 8 and under. The campaign’s activities invite Latino families to participate and to partner with others in keeping children safe. Everyone has a role to play—child care providers, medical practitioners, the clergy, businesspeople, teachers, public servants, the media—in ensuring that children grow up safe. Only by involving the whole community and working together can a reduction in home fires become a reality.
This program is sponsored by Nationwide.